In this article, I’ll share information with some of the more popular ad and pop-up blockers, explain how they work, how you can customize their operation, and go over both the benefits and drawbacks of each one. Luckily, there are developers who have taken this plague to heart, and they have come up with apps and browser extensions to block ads and pop-ups while you browse on your devices.Īd and pop-up blockers are browser extensions or apps that sit in the background, quietly monitoring your connection, searching for identifiable ad traffic, which it blocks from displaying in your browser and some other apps.

Either the ads are embedded into your content, or they show up as pop-up and pop-under windows that mar your internet experience. What Are Ad and Pop-Up Blockers?Īs you browse the web on your computer or mobile device, you are subjected to an uncountable number of ads. Luckily, there are ways to greatly reduce the ads you’ll see displayed during your web browsing sessions.Īd and pop-up blockers are extensions that work with your browser of choice to reduce the number of ads – be they banner ads, video ads, pop-ups or any other type of ads advertisers can throw at you.Īd blockers not only block ads, but they also have the pleasant side effect of causing web pages to load faster, and they can help block ad malware that seems to be infecting the web at an increasing rate. The average internet user is said to be exposed to thousands of ads per day. I f you use your web browser for more than 2 seconds, you’ll likely see an ad.

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